Environmental Factors Influencing Alton Towers Uk Tourism Essay

Environmental Factors Influencing Alton Towers Uk Tourism Essay It was a challenge for me to work on this project, because it is a learning process for me that how, I could tackle this question therefore I collected primary and secondary data for my project and try my best to analyze the whole situation and produce a good Peace of work. I gather information about Theme parks called Alton tower. After getting the brief knowledge about this theme park and their strength and weaknesses, through assess to Alton tower website. With the help of some good secondary data such as different website and books sources. I used some marketing strategies such as segmentation which is used to target different types of consumers and it will help to find out how this theme park can do something new among other competitor further I did a pest analyses , created a good pricing strategies which will help this theme parks to do long term planning and allow them to face different threats and problems in a defendable way . Political factor effect very much because Government changes frequently and every Government makes it own policy, which cancel or postponed the previous policies and new policies are implemented, which start their work from zero point and all the previous work and policies result fruitless. Such as theme park might have problems in pricing strategies , if Taxes increasing , expensive increasing , timing factor etc so due to this it can influence the theme park negatively . On other hand if government policies are in the favor of business sector so might be possible that it will help Alton Tower and they can earn more profit margins ,Such as recently UK government has reduce the VAT value added tax which will increase the demand of costumers coming towards theme parks more so this show that ità ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s a good step taken by government in favor of business sector. . Government Development When it comes to development so government some time can play a vital role in improving the society standard such as government can give funds to theme parks or provide good facilities for people who comes over there for enjoyments such built sitting area , emergency help desk , locater and maps of London in theme parks for tourists . Environmental protection and regulation To protect the environment government always force the theme park management to be stick on this issue and aware there costumers to follow the regulation such as left eating items , garbic , should be through in dustbins and whole theme park should be Cover up by dustbins . Cars should be not allowed in theme parks they should have separate parking yard due to pollution which is spoiling the environment . Government should put billboards of Environmental protection and regulation on entrance of theme parks to aware people. Contract enforcing law over costumerà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s safety. In this factor government will always try their best to make sure that theme parks are having good safety precaution for costumers and whole theme parks is fully covered by CCTV so that they can defend in good way against any dangerous situation . (Dave, 2004 ) , what is pest analysis. (2008) Economical Inflation In this factor if the price increase over all the UK and there is high amount of inflation in country so this will affect the theme park , because there will be a decrease in public spending due to inflation . further if inflation is rising so there will be increase in cost of theme parks such as expenses will rise up , therefore theme park will have no other option left and they will increase their tickets price also . Economic development If the Alton theme parks does a good business ever year such as many people or tourist love to come to UK for enjoyment and in this case Alton theme park Is a good example of entertainment and many people would like to visit it due to this it will have a positive impact over economic conditions of UK, such as there will be increase in GDP , Globalization will increase and there will be a big boom in tourist industry . Employment Alton theme park is place which is full of entertainment and in this case many people want to visit it in different seasons such as summer vacations is a good season in which theme parks are fully crowded . To handle that demand of people Alton theme park will need workers in their organization every year . Theme park can play a vital role in seasonal employment which is good for economic growth because unemployment will be reduced. Mac Gee (2004) Pg 415, (themeparks UK, 2008), titley, b.pg 378 (1993). Social Life style changes When we talk about life style so now days different people have different life style . According to people they want something new in life so therefore they decide to have some good vacations or holidays so that they can stay relax for some time in such busy world , so theme park like Alton can play a vital role in changing life style of people this theme park can allow people to stay relax and have peace in their life such as it has good atmosphere , hotel nice fun place for family and couples . Population and age population and growth rate is a very important factor which can influence any business in a positive or negative way and when it comes to theme park like Alton tower , they need costumers so that they can have good business growth and UK has a good population which is helpful to this theme park and in this population theme parks are more attractive towards kids around 10 to 15 or teen agers so this will help Alton theme parks to do segmentation of people who can be interested in theme parks and then they can target generation X (10-16 ) and Y (16 à ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬ 20 ) .more . Living conditions This is factor which Alton theme park should focus more because this theme parks have hotel arrangements for costumers therefore they have to be perfect in keeping good Quaintly standard living conditions so that customers are satisfied in a good way and once costumers are happy form there services this will help to improve theme parks image and good growth in sales what is pest analysis. (2008). TECONOLGY E Business This is factor which can also help to improve theme parks sales and growth among other competitors such as theme park should have a online buying ticketing system which can help the theme park to increase its sales . and it allows costumer to book their tickets in advance which is a very nice facility to them , the more facility theme park will provide the more costumer will buy . Machinery Alton theme park has many different types of rides which are running through machines therefore every year this machinery should be checked and renovate so that good service is provided to costumers and this theme parks should introduce more high machinery for rides so that good quality is produces while costumer take those rides . Computers To improve the theme parks image or growth organization should bring new latest computer in theme parks for buying tickets or keeping records of all the sales this will help to reduce time and work will be done more faster . Internet Theme park should give wifi internet facility to costumer as they enter in theme parks so that they should have nice time and there pending work should be done easy through internet . what is pest analysis. (2008). For effective marketing research theme parks should focus more on field research such as they should make questioner , survey and then ask the costumers who come to the theme parks which will allow them to get new idea from costumer point of view and also it will tell them weather they are satisfied or not further more to do good marketing research they should following the pricing strategy and segmentation which I mention in my report and it will help them to improve there weak points into strength and they should also review this pest analyses to make their good position among other competitors and it will help them to defend any harm full situation in good way . 1.4) Price Strategy Competitors(theme park Price Price Strategy Alton tower Thorpe park chessington (One day ) Tickets Adult 35 , child 26 , family, 98 (One day ) Tickets Adult 33, child 21, family 88. (One day ) Tickets Adult 32child 21, family 86. Skimming penetration penetration After a survey of the theme parks market price trend through there website link I found out that Thorpe and chessington has applied penetration among other competitors so that they can have good sales . On other hand Alton tower has applied skimming pricing strategy therefore to compete and achieve high sales they should use markriented price strategy or apply presentation for few months until it adjusts in market. (themeparks UK, 2008) , DF IMK student potal ( 2008) 1.5) Segmentation Good marketing research also contain segmentation which is very much important strategy which can help Alton tower in very effective ways . Segmentation is where we group together costumers intro subsets with common need and characteristics to market a product and if we look at Alton tower they should follow this segmentation which is mention above and also this will give idea to them that they should target people in this limit and this segregation suites Alton tower a lot . Demographic AGE: 16-20 generation Y 10 -16 generations X 35-45 Nesters Gender: Male and Female Nationality: English or European Geographic Country: UK Urban Area: London Psychographic Family life style people (themeparks UK, 2008), (Dave, 2004 ), , DF IMK student potal ( 2008)

More than a spoonful of sugar Essay -- Health, Natural Remedies

As a kid I don’t remember thinking about my health a lot, probably because kids count on their parents to keep them healthy. They count on their parents to feed them the right things and do all obvious things that would help them stay healthy. But in reality both kids and adults have the ability to naturally help their health wether its intentional or not. Although medicine is helpful, many natural remedies can also benefit your health such as laughter, the sense of touch, exercise and having a pet. In many ways people find laughter as just a response to something funny or just as a happy emotion. But it really does so much more for your body, health and personal well-being. The benefits of laughter exceed the emotion. â€Å"Laughter along with an active since of humor, may protect you against a heart attack according to a recent study by cardiologists at the University or Maryland†¦Ã¢â‚¬  (Murry1) A study done by the University of Maryland medical center consisted of 300 people, half of them had suffered from some type of heart disease or issue and the other half had not. Each filled out a questionnaire mainly about how much the individual laughed in good, bad and normal situations. They found that the people with or without heart disease are 40% more likely not to have a heart attack if they laughed more in life and situations. (Murry1-2) Laughter has physical, mental and social benefits to your health. Some of the Physical benefits to laughter include; relieving stres s, boosting your immune system by increasing your immune cells, decreasing pain, increasing blood flow, enhances oxygen intake and it relaxes your muscles up to 45 min..(Smith1) (Puckett1) The mental and social benefits are obvious. Laughter adds zest to your life and impr... ...en those without pets. They also took less medication for high blood pressure and sleeping. (Becker 63-64) Many Physiatrists with patients that have anxiety when leaving the house or with depression prescribe a dog to help them live life again and leave the house. (Becker 63) It is amazing to realize how much pet can change a person’s life and make it so much better. And In the book â€Å"The Healing power of pets† most of the book is stories of a human and dog bond so strong that these dogs have saved these people’s lives numerous times. So although medicine is very helpful there are so many simple natural things that can keep you healthy too such as laughter, the sense of touch, exercise and having a pet. These things are amazing natural things given to us by God that benefit our health in easy extraordinary ways, so why not take advantage of these simple things?

My Body

My Body When I face in front of the mirror, I can see a woman with short hair, round eyes, pale lips, and with an average height, â€Å"that† is my body. When I do things like brushing my teeth, eating dinner, walking, writing homework, sitting, and etc, â€Å"which† is what I am, I am a human because of what my body can do. But who or what am l? As simply as it sounds, it'll take time to internalize and answer this question. People would start to think from the simplest to complex things and varying answers would omen and go.Without looking in front of the mirror, without thinking the things that I can do, without thinking of what others might answer, but with my perception, experiences, and surroundings to answer the question – Who or what am l? Well, I have answers. With my body as a basis, I know that I am Marjorie Valiance Hamlin, 19 years of age, residing at Sat. Maria, Gambling City since 1995, the seventh child, fourth daughter of my mother and father, st udying at Western Mindanao State University, taking up Bachelor of Science in Biology.With my answer above, it seems like there is something lacking like a missing puzzle piece. With my intimate relation of myself to my body, I have also a spirit, which gives me the ability to control and claim my body in which Gabriel Marcel stated in his Second Reflection. With this body, I am able to interact with other people like having new friends and sharing experiences together. I am also able to participate in the events that have been happening like family gatherings, celebrating holidays, and even supporting organizations.I am also able to e and appreciate God's creation with my own two naked eyes. With this body, I am able to express myself to the other people. I can say what I feel inside of me. I may also show it along with my gestures. With all the experiences of my body and my soul, it formed me to become the ‘me' of today. To answer who am l? I am ‘me'. A creation of God , a soul embodied, a steward of His creation. I am in this body to serve others and the world. I am a unique independent member of human race like everyone else with an essential purpose living on earth.

Material Culture - Artifacts and their Meaning(s)

Material culture is a term used in archaeology and other anthropology-related fields to refer to all the corporeal, tangible objects that are created, used, kept and left behind by past and present cultures. Material culture refers to objects that are used, lived in, displayed and experienced; and the terms includes all the things people make, including tools, pottery, houses, furniture, buttons, roads, even the cities themselves. An archaeologist thus can be defined as a person who studies the material culture of a past society: but theyre not the only ones who do that. Material Culture: Key Takeaways Material culture refers to the corporeal, tangible objects created, used, kept, and left behind by people.A term used by archaeologists and other anthropologists.One focus is the meaning of the objects: how we use them, how we treat them, what they say about us.Some objects reflect family history, status, gender, and/or ethnic identity.  People have been making and saving objects for 2.5 million years.  There is some evidence that our cousins the orangutans do the same.   Material Culture Studies Material culture studies, however, focus not just on the artifacts themselves, but rather the meaning of those objects to people. One of the features that characterize humans apart from other species is the extent to which we interact with objects, whether they are used or traded, whether they are curated or discarded. Objects in human life can become integrated into social relationships: for example, strong emotional attachments are found between people and material culture that is connected to ancestors. Grandmothers sideboard, a teapot handed down from family member to family member, a class ring from the 1920s, these are the things that turn up in the long-established television program Antiques Roadshow, often accompanied by family history and a vow to never let them be sold. Recalling the Past, Constructing an Identity Such objects transmit culture with them, creating and reinforcing cultural norms: this kind of object needs tending, this does not. Girl Scout badges, fraternity pins, even Fitbit watches are symbolic storage devices, symbols of social identity that may persist through multiple generations. In this manner, they can also be teaching tools: this is how we were in the past, this is how we need to behave in the present. Objects can also recall past events: antlers collected on a hunting trip, a necklace of beads obtained on holiday or at a fair, a picture book that reminds the owner of a trip, all of these objects contain a meaning to their owners, apart from and perhaps above their materiality. Gifts are set in patterned displays (comparable in some respects to shrines) in homes as markers of memory. Even if the objects themselves are considered ugly by their owners, theyre kept because they keep alive the memory of families and individuals that might otherwise be forgotten. Those objects leave traces, that have established narratives associated with them. Ancient Symbolism All of these ideas, all of these ways that humans interact with objects today have ancient roots. Weve been collecting and venerating objects since we started making tools 2.5 million years ago, and archaeologists and paleontologists are today agreed that the objects that were collected in the past contain intimate information about the cultures that collected them. Today, the debates center on how to access that information, and to what extent that is even possible. Interestingly, there is increasing evidence that material culture is a primate thing: tool use and collecting behavior have been identified in chimpanzee and orangutan groups. Changes in the Study of Material Culture The symbolic aspects of material culture have been studied by archaeologists since the late 1970s. Archaeologists have always identified cultural groups by the stuff they collected and used, such as house construction methods; pottery styles; bone, stone and metal tools; and recurring symbols painted on objects and sewn into textiles. But it wasnt until the late 1970s that archaeologists began to actively think about the human-cultural material relationship. They began to ask: does the simple description of material culture traits sufficiently define cultural groups, or should we leverage what we know and understand about the social relationships of artifacts to get to a better understanding of the ancient cultures? What kicked that off was a recognition that groups of people who share material culture may not ever have spoken the same language, or shared the same religious or secular customs, or interacted with one another in any other way other than to exchange material goods. Are collections of artifact traits just an archaeological construct with no reality? But the artifacts that make up material culture were meaningfully constituted and actively manipulated to attain certain ends, such as establishing status, contesting power, marking an ethnic identity, defining the individual self or demonstrating gender. Material culture both reflects society and is involved in its constitution and transformation. Creating, exchanging and consuming objects are necessary parts of displaying, negotiating and enhancing a particular public self. Objects can be seen as the blank slates upon which we project our needs, desires, ideas and values. As such, material culture contains a wealth of information about who we are, who we want to be. Sources Berger, Arthur Asa. Reading matter: Multidisciplinary perspectives on material culture. New York: Routledge, 2017.Coward, Fiona, and Clive Gamble. Big Brains, Small Worlds: Material Culture and the Evolution of the Mind. Philosophical Transactions of the Royal Society of London B: Biological Sciences 363.1499 (2008): 1969-79. Print.Gonzà ¡lez-Ruibal, Alfredo, Almudena Hernando, and Gustavo Politis. Ontology of the Self and Material Culture: Arrow-Making among the Awà ¡ Hunter-Gatherers (Brazil). Journal of Anthropological Archaeology 30.1 (2011): 1-16. Print.Hodder, Ian. Symbols in Action: Ethnoarchaeological Studies of Material Culture. Cambridge: Cambridge University Press, 1982. Print.Money, Annemarie. Material Culture and the Living Room: The Appropriation and Use of Goods in Everyday Life. Journal of Consumer Culture 7.3 (2007): 355-77. Print.OToole, Paddy, and Prisca Were. Observing Places: Using Space and Material Culture in Qualitative Research. Qualitative Research 8.5 (20 08): 616-34. Print.Tehrani, Jamshid J., and Felix Riede. Towards an Archaeology of Pedagogy: Learning, Teaching and the Generation of Material Culture Traditions. World Archaeology 40.3 (2008): 316-31. Print.van Schaik, Carel P., et al. Orangutan Cultures and the Evolution of Material Culture. Science 299.5603 (2003): 102-05. Print.